The simple but ingenious shift of traditional design allows users to plug in more of their gadgets at once. If a fat adapter is taking up too much space in one direction, rotating it will give a bit more space for other plugs to take up residence nearby.
Although only a concept at this time, this is definitely a product that we can imagine people embracing with open arms.
The Cross power strip concept would make it far easier to plug in a variety of plugs or adapters because of its unique cross-shaped slot design. In a two-pin outlet (or power strip), one strip is neutral and the other is live.
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